What are Meta Tags?
Meta tags are HTML tags that provide additional information about your blog that is unseen by visitors but available to search engines. The meta description tag, for example, provides a short summary of the page content. The keyword meta tags show the keywords and keyword phrases a visitor might use to find your blog. Because of abuse of meta tags search engines have become smarter and most no longer place emphasis on keywords to establish page ranking however keyword meta tags are still used by some search engines so it is a good idea to include them.
How to Add Meta Tags to a Blogger Blogspot Blog Home Page?
1. Login to Blogger if not already logged in
2. Navigate to Design > Edit HTML
2. Navigate to Design > Edit HTML
3. Back up your template as a precaution by downloading full template to your computer.
4. Check the Expand Widget Templates box
5. Find these lines which will be near the top of your template:
6. Paste the following code immediately below
<title><data:blog.pageTitle/></title>.
<b:if cond='data:blog.url == data:blog.homepageUrl'>
<meta content='Place your blog description here' name='description'/>
<meta content='Place your blog keywords here(separated by commas)'
name='keywords'/>
</b:if>
<meta content='Place your blog description here' name='description'/>
<meta content='Place your blog keywords here(separated by commas)'
name='keywords'/>
</b:if>
7.Enter your blog description what's your blog is all about.maximum 150 charchter.
8.enter your keywords.choose the keywords which describe your blog.use google keyword tool for it.
9.click save template.
10.To check whether you insert your meta tag correctly go to seo centro or submit express
Your blog will look like this in search engines
HOW TO ADD META TAGS IN BLOGGER BLOG INDIVIDUAL POSTS
1. Follow steps 1 to 4 as for adding meta tags to the Home Page
2. Add the following in the
<head> section of your Blogger template. Enter this code below the Home Page code above you have just entered:<b:if cond='data:blog.url == "http://url of your post"'>
<meta content='keywords pertaining to your post' name='keywords'/>
<meta content='crafted description of your post' name='description'/>
</b:if>
Here is an example of optimized meta tags for this post:
<b:if cond='data:blog.url == "http://healthyfitnesstip.blogspot.com/2011/07/inside-dieting-tips-share-0-dieting-one.html"'>
<meta content='HEALTH,DIET,TIPS,DIETING TIPS,FAT,FOOD,EAT' name='keywords'/>
<meta content='EASY WAY TO DO DIETING,FIND OUT HOW TO DO DIETING IN VERY EASY STEPS' name='description'/>
</b:if>
3. Add your post URL, keywords and description. To find the URL of your post navigate to the post's page and copy the link showing in the address bar of your browser including the http:// prefix
4. Click on the Save Template button
4. Click on the Save Template button